The Australian government agency responsible for marketing the country as a travel destination, Tourism Australia, has launched a Facebook application to generate support for Uluru and the Great Barrier Reef Finalists in the New7Wonder of Nature campaign. The app invites fans of the SeeAustralia Facebook page to upload images and stories about Uluru and the Great Barrier Reef and share these with friends encouraging them to cast their votes too.
“We are asking our Facebook fans to share their stories and images about Uluru and the Great Barrier Reef with their friends to encourage them to cast their vote for our finalists in the New7Wonders of Nature campaign,” Andrew McEvoy, Managing Director, Tourism Australia, said. “With the support of our huge Facebook following and their friends I’m sure we can get both Uluru and the Great Barrier Reef over the line as two of the final New7Wonders of Nature.”
“Tourism Australia is to be congratulated for leveraging the power of Facebook to create a greater awareness of its amazing landscapes, while at the same time getting lots of people excited about the New7Wonders of Nature campaign,” said Eamonn Fitzgerald, Head of Communication at New7Wonders.